AgentReady vs the free SEO toolbox
The honest alternative to an agent-readiness audit is not another audit — it's the free toolbox you already know: Google Search Console, Lighthouse, the Rich Results Test, and reading your own robots.txt. Here is exactly what that stack covers, and where it stops answering the question.
The verdict
The free SEO toolbox validates pages one at a time for Google's crawler; none of it scores whether an AI shopping agent can get in, understand your offer and buy — or how you compare to the store next door. If you have developer time and one store, start DIY; the audit is what turns "probably fine" into a number, a gap and a ranked plan.
Last reviewed 2026-08-19. The DIY column describes each Google tool's documented, long-stable scope; ours describes the shipped engine.
Best for
- Search Console — how Google indexes you — coverage, queries, and now AI-Overviews visibility of your pages in Google's own surfaces
- Lighthouse — page performance and baseline technical SEO
- Rich Results Test / schema validators — syntax-checking the JSON-LD on one URL at a time
- AgentReady — the composite question — can an agent transact on this store, what exactly blocks it, and how do we compare to a rival
Side by side
| Question | Free toolbox | AgentReady |
|---|---|---|
| Is my robots.txt blocking AI shopping agents specifically? | You read the file and know each bot's UA yourself | Per-bot, intent-aware check across the agent class; blanket blocks cap the score |
| Is my Product JSON-LD complete for a buying decision (price, currency, availability, identifiers, variants)? | Rich Results Test validates syntax per URL; completeness and coverage across the catalog are on you | Field-by-field checks plus Pro catalog-coverage sampling |
| Do bots get the same page humans get (cloaking, JS-only content)? | Not covered | Probed on every scan |
| Can an agent answer shipping/returns questions from my pages? | Not covered | Checked as part of the transaction path |
| Am I on the emerging agent rails (UCP, A2A, ARD)? | Not covered | Probed, weight-limited while adoption is early |
| How do I compare to a named competitor? | Not covered | Side-by-side comparison and beat-the-rival plan |
| Did my fix work? | Wait days for a recrawl | Per-check re-validation, instant verdict |
| Cost | Free + your developer's hours | Scan free · Pro on /pricing |
FAQ
Is DIY ever the right answer?
Yes: one store, in-house developer time, and no need for monitoring or competitor context. The toolbox plus a careful reading of our public methodology page gets you a long way — the checks are deterministic and documented precisely so they can be reproduced.
Doesn't Search Console now cover AI?
Search Console reports how your pages appear in Google's surfaces, including AI Overviews. That is discovery visibility inside one ecosystem — it says nothing about whether ChatGPT's, Claude's or any other operator's shopping agent can access your store, parse your offer and transact on it.
What does the free AgentReady scan include?
The full score /100, grade, per-check verdicts and your top fixes — no account needed. Pro adds the step-by-step roadmap, the generated fix pack, monitoring and competitor tracking; current pricing is on /pricing.
Sources: Our methodology — every check, reproducible · Google Rich Results Test
More comparisons: vs Cloudflare's score · vs the namesakes · the best agent-readiness tools (2026) · all comparisons
AgentReady at agentready.market, operated by Boxing Vision (NL) — unaffiliated with every other product named "AgentReady" or "Agent Ready", and with any third-party tool on this page. About us · the only authoritative pricing · contact.